BrandWiki:Editierrichtlinien

Short guidelines for being a hot part of the cool BrandWiki

1. A wiki is a wiki is a wiki. So be bold, go ahead and add and change anything.
2. Be friendly and considerate while you do so.
3. Stay critical. While the information here is double-checked and referencing to sources, truth and reality are no easy concepts. What looks like facts might not be facts. The opposite might also be true. News might have left out information. Try to find as many good and trustworthy information as possible, before you build yourself an opinion or judgement.

Guidelines for adding a brand

It’s pretty straightforward to add a brand: Just fill out the form. (Where it’s not yet straightforward, please tell us and we will try to fix it.)

These are the options you can add for a brand:

ID

Every brand gets assigned a numeral ID. This way, even if text gets changed, the access link always stays the same.

Company

Every brand is related to one (or more) companies. The official company name shall be found here.

Logo

Please do not upload logos (it’s prevented for now, anyway) that you don’t own. All logos that are online in the wiki now are either taken from press kits or supplied by the company itself – hence, we are allowed to publish them here. We are NOT drag&dropping logos from company websites’ logo, this is not good practice.

Country

Every brand has it’s headquarter in one country, usually where also the company is located. There are more countries where the brand can be found or has been seen in stores up for sale.

Product images

In case you want to upload product and label images, please make sure you made the image yourself.

Short brand profile

Write it. The short brand profile should be something attractive to read. Catchy phrases in your own words. In case you are quoting or including claims or statements, make sure to mark them as quotes and link them to their source online.

Brand aspects

You can add information as “aspects” to the brand, something you found on websites, in the news or somewhere else. The more sources you can find to one aspect, the better. It could also be personal experience, but also here sources are crucial.

Certificates

We have included a number of official brand certificates in the wiki. This way, you shall get a quicker overview over the brands and their certificates.